Social Media Specialist
Posted on: December 26, 2018
OUR TEAM KNOWS THEIR STUFF. COME JOIN AND BE A PART OF THIS GROUP THAT WILL PROPEL THE COMPANY FORWARD Collaborate with cross-functional stakeholders to create and deliver highly-targeted/segmented social media and advertising campaigns. Coordinate day-to-day social marketing campaign execution, including planning, targeting, set-up, testing, execution, reporting and optimization. Deliver consistent measurable performance increases across the spectrum of social media metrics. Build communities and encourage engagement with multiple brands in both B2B and B2C markets. Build relationships with customers, potential customers, industry professionals and key opinion leaders. Provide engaging content in a variety of forms, such as text, image, and video. Articulate a solid understanding of brand narratives and design. Ensure social posts and advertisements are properly constructed to adhere to industry best practices. Respond to comments and customer queries in a timely manner. Monitor and report on feedback and online reviews. Report on campaign results and provide insights and recommendations. Related Highly Desired Skills Experience in Search advertising and analytics platforms (Adwords, Analytics, SEOMoz, etc.) Experience using Salesforce Experience using major ecommerce platforms (Magento, Shopify, Big Commerce, etc) Experience using major email hosting platforms (Campaign Monitor, Constant Contact, MailChimp, Pardot, etc) Required Skills Required Knowledge, Skills, and Abilities Experience using major social media platforms for B2B and B2C required (Facebook, Instagram, Linkedin, Twitter, YouTube, etc.) Social advertising to B2B and B2C experience required Social analytics, reporting and scheduling platform experience required (Sprout Social, Meltwater, Hootsuite, etc.) Strong written communication skills required Strong social networking and social communication skills required Strong customer service and public relations skills required Adobe Creative Cloud, especially Photoshop, experience required Required Experience Education and/or Experience Bachelor's degree from a four-year college or university; or two to three years related experience and/or training, or equivalent combination of education and experience in an IT, Marketing or Communications field. Job Location Lompoc, US-CA
Keywords: DenMat, Lompoc , Social Media Specialist, Advertising , Lompoc, California
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